Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company

Hear sample (WMP) Hear sample (RealAudio)

Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company Author: Seth Godin Format: Audio Download Audio Length: 2 hours and 54 min. Rating: Retail Price: $18 Price: $12.6 You save $5.40 (30%)       Publisher's Summary: It's come to this. All the confusion and chaos and change and turmoil in our working lives have finally tipped the balance. We now need a new way of doing business. Most of us view change as a threat, and survival as the goal. Yet we work too hard to consider just getting by as our primary goal. In Survival Is Not Enough, best selling author Seth Godin provides a groundbreaking new way to organize companies to thrive during times of change. It contains a simple yet revolutionary idea: We can evolve our companies the same way nature evolves a species. Darwin was right. Evolution is a fundamental force of nature, and Godin demonstrates how this force can be unleashed in any organization. The first step is to eliminate the anti-change reflex that's genetically coded into all of us. Once a company learns to "zoom" (embrace change without pain), it is much more likely to evolve. And a company that evolves can become ever more profitable. Whether the market is up or down, whether technology is hot or not, in all industries, from retail to tech to restaurants, the organic approach to organizations described in this book will always outperform the competition. As long as our world is unstable, evolving businesses will win.

FIND MORE TITLES:

All categories | Business | Management | Search

HOW AUDIBLE WORKS:

Choose from thousands of downloadable audio books, radio programs and much more!

Easily download audio programs from the Internet to your computer. No cassettes or CDs!

Listen at your computer, burn to CDs, or transfer your program to an AudibleReady mobile player.

Save up to 80% compared with audiobooks on tape or CD. Become a member for as little as $14.95 and save each month.

MP3 PLAYERS:

Compatible MP3 players

Home > Business > Management > Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company